The same data-to-intelligence platform revenue teams use across verticals, tuned to residential real estate signal and agent workflows. Real Estate is an active vertical for eMarket Assistant — alongside mortgage and additional verticals on the roadmap.
They're losing because they're late. By the time a buyer requests a tour or a seller asks for a Comparative Market Analysis (CMA), three other agents are already in the inbox. Speed is limited by when the market reveals intent — and the channels that wait for it to declare itself reveal it last.
Lead lists are commodities — sold to dozens of agents, scraped from public sources, no timing, no resolution. Household opportunity intelligence is qualified, refined, and deployable: the same record routed to the right surface at the right level of certainty. eMarket Assistant does not sell household lists — it refines household signal into advantage.
Same five-stage Kinetic pipeline that runs across every vertical — tuned to residential real estate signal sources and agent deployment surfaces.
Pull high-intent raw signal from upstream sources — upstream of form-fills and ad-platform first-party data.
Match each signal to a persistent identity. Without this step, every downstream stage is guessing.
The moatAdd the attributes that make the record actionable — turning a name into something a team can actually contact.
Score, filter, and route by intent confidence — so the right record reaches the right deployment surface.
Hand off in the format the deployment surface needs — outreach, paid acquisition, audience activation, custom initiatives.
The pipeline produces three grades of household record. Predicted households belong in long-cycle nurture and audience activation. Observed households belong in active sequencing. Confirmed households are deployment-ready today — every team works them differently.
Modeled intent based on behavioral data — pre-market. The earliest legible signal that intent is forming.
Corroborating signal has accumulated — the record has elevated past prediction. Ready for active sequencing.
Highest-certainty record — strongest signal we deliver, deployable today.
Pre-intent buyer and seller behavior — across listing research, equity-tap interest, relocation patterns, and life-event triggers — refined into records your team can act on before the listing-portal lead form fires.
First-time and move-up households whose purchase intent is forming, surfaced before the listing-portal lead-form race begins.
Owners whose listing intent is forming — equity-rich, life-event-triggered, or relocation-driven — pulled, resolved, and qualified before the seller starts interviewing agents.
Real estate investors and portfolio buyers whose acquisition intent is forming for income properties, flips, and hold-and-rent strategies.
Households whose project or relocation timing is forming — renovation-driven equity events and out-of-market relocations tied to specific timing windows.
Same engine as every other vertical. Different exit ramps, tuned to how real estate teams actually run.
Confirmed household records routed to dial, email, or sequencer with the context an agent needs to open a real conversation — not a cold listing pitch.
Predicted records flowing into long-cycle household nurture — reaching buyers and sellers months before they hit a listing portal.
Resolved household cohorts pushed into ad platforms as custom audiences. Spend pointed at households whose intent is forming.
Territory and farm-area routing, partner agent handoffs, retention plays for past clients in the move-up window. Custom initiatives →
Independent agents, brokerage teams, team leaders, and brokerage operations running outbound, paid, and audience activation in parallel. The advantage compounds for teams that respond fast and stay consistent.
The timing advantage is real — but only realized by agents who pick up the dial within hours of a confirmed signal landing.
Operators who treat opportunity intelligence as a structured, repeatable input — not a one-off list buy every quarter.
Teams protecting past-client books against move-up and relocation competition with predicted-stage signal months ahead.
Teams running agent outreach, paid acquisition, and audience activation in parallel — all fed from the same refinement engine.
Same three-tier Kinetic structure as every vertical, with real-estate-calibrated per-record rates. Tiers scale by audience refresh cadence, pixel resolution, custom-audience access, and household delivery cap. Caps shown are hard maximums, not expected delivery.
Household audience activation across resolved buyer and seller cohorts. Right for agents and small teams entering Kinetic.
$749
per month
Premium-intent household allocation and pixel resolution for real estate teams running outbound and paid in parallel.
$1,499
per month + $500 setup
Maximum household delivery cap across every intent class, daily refresh, and up to two custom audiences. Built for brokerage and team-led real estate operations.
$2,450
per month + $1,500 setup
Household delivery caps are hard maximums calibrated to the largest active real estate operations — they are limits, not expected delivery. Demand and household signal volume are exceptionally dynamic; the engine routes what the market produces up to the cap, and there is no guarantee any threshold will be reached in a given month. Caps protect both sides from runaway delivery; they do not commit the engine to deliver to them.
Caps are per intent class — not a fungible total. Enterprise's headline cap is the sum of three independent ceilings (lower-intent, medium-intent, high-intent households); lower-intent capacity cannot be traded for high-intent capacity, and high-intent household volume is constrained by what the market produces — not by what the cap permits.
Standard household audiences ship on every tier. Enterprise extends to up to two custom audiences scoped to the real estate motion — built once for $1,000, swapped for $1,000, and held for a fixed 90 days before the next swap is allowed. Per-record pricing reflects real estate economics — higher commission, lower volume, harder data to assemble than mortgage; the engagement plan calls out which intent classes are included at each tier.
Annual prepay discounts (10% / 15% / 20%) apply to the monthly subscription base only. Per-record rates are not discounted at any tier or commitment length.
Tell us the real estate motion you're running — listing acquisition, buyer representation, audience activation, or all three. We'll show you what refined household opportunity intelligence looks like for it.